A QR code on the table is now second nature. But scanning it and landing on a PDF you have to pinch to zoom isn't a digital menu: it's a paper menu, just less convenient. Here's what it takes to work.
Readable on a phone
Clear categories at the top, large text, aligned prices. Guests should find the drink they want in seconds, one-handed, even in a dimly lit room.
Allergens always shown
Allergen information is a legal requirement for anyone serving food and drink. A digital menu can show it next to every item and, above all, use it as a filter: someone avoiding gluten sees only what they can order.
Filters that help people choose
- Alcohol-free, for drivers or people who simply don't drink
- Gluten-free, vegan, spicy
- House signatures, to put in the spotlight
English in one tap
Tourists and international guests are an important part of a city's clientele. A carefully written English version, not a machine translation, makes the difference.
Prices that are always right
The biggest advantage: change a price or remove a cocktail that's run out and the menu updates on every table at the same moment. No reprints, no «sorry, we're out of that».
A good digital menu doesn't replace the bartender: it takes away the repetitive questions and leaves them time to recommend.
The Notturno digital menu is included in the plans with the menu module: see the pricing.
